Increase your ranking in search engines.
It is well known that it is not enough for a good ranking to just have an optimized website for the keywords. More important are links from other sites to your website. It is for sure not bad to know something about the special kinds of Links.
If you find a website with witch you want to exchange links contact the webmaster and offer him a link from your website. You get a backlink pointing from his website to your site if he agrees. Those links are reciprocal links or Two Way Links. Bear in mind to ask for a link from related sites, they are more important to Google. Look for links from your competitors, they are most related. But you don’t want to advise the product of your competitors, you would rather sell your own one. more..getting many backlinks
By the way a Two Way Link is not very important for a good position in Google, sure it is still better than no link. What Google likes are One Way Links. Thats a link pointing from the other site to your website, and you don’t link back to the other site. Web directories give you such links. But they are not very significant for search engines. Since they are very related, One Way Links from your competitors would be again the best. But nobody wants to link to your site and get nothing in return.
You can proceed rather special if you have 2 partners, B and C. You (A) link to B and B links to C and not back to A. C gets a link from B and in return links to A. Everybody gets an incoming link, but for which there is no direct outgoing link. All are linked in a triangle: A -> B -> C -> A. Google sees only incoming One-Way Links, that’s the best for the ranking. more..getting many backlinks
If you have several domains you can achieve better ranking with smart linking. But if you have only one or two websites? One Answer are Link Networks. These are networks of several thousands of sites of their members. The three- or polygonal linking takes place over the network for a low monthly fee. more..Getting Backlinks
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